krow X

WHAT IT IS

We take a deep dive into how your users interact with your website, giving best practice recommendations to optimise their experience – and achieve your goals. Because what business doesn’t want to get their digital touchpoints working harder?

What we do

We’ll craft a bespoke package, scaled to your project and budget:

  • A comprehensive user behaviour audit, including Google Analytics
  • Quantitative and qualitative end-user testing, fully representative of your audience
  • Identifying barriers to overcome and opportunities to leverage
  • Competitor benchmarking and experience gap analysis
  • Actionable outcomes – take them away or continue to work with us

IN MORE DETAIL

We start by exploring:

  • What pain points and accessibility issues are causing users to drop off?
  • Does the content meet customers’ needs?
  • Is your online experience intuitive to navigate, with fast and efficient performance?
  • Is your credibility undermined at any point?

We then apply UX and usability best practice, to provide a prioritised and actionable set of recommendations:

  • Optimisation suggestions ranked for ‘effort vs. impact’, maximising ROI
  • Recommendations brought to life through wireframe prototypes
  • Competitor benchmarking – exploring experience and service gaps, plus opportunities to differentiate

The result?

An effortless online experience that exceeds your customers’ expectations.

IN PICTURES

Our proactive approach to optimising your online experience:

Successfully delivered for

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CHAT TO US

Contact James, Digital Experience Director
james.matthews@krowgroup.com

http://James%20Matthews
Part of Mission Group
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